Here's an overview of the different statuses a lead can have in Adversus.
The initial state for a lead. Indicates that we never have interacted with this lead.
An autogenerated callback, often caused by reaching a busy line or voicemail.
A user-generated callback at a specific time, not assigned to any specific user.
A user-generated callback at a specific time, assigned to the specific user.
A user-generated callback at a specific time with the highest priority, assigned to the specific user.
Is typically used when the outcome is "positive", e.g., a sale or booking has been made)
Is typically used when the outcome is "negative", e.g., when the prospect says "No thanks".
Is typically used when the lead doesn't fit the segmentation criteria, but is reachable.
Is typically used when the lead can't be reached, e.g., due to a wrong phone number.
This status occurs when a lead has not been saved correctly.
*Open leads can be non-reachable due to exceeded number of contact attempts.