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How to use and create tags

Learn how to easily organize your campaigns, products, numberpools, templates, and much more by using tags.

Written by Line Jensen

In Adversus, you can use tags to label a variety of elements, making them easier to organize and track.

A tag is essentially a label you can attach to campaigns, scripts, templates, products, contact pools, KPIs, and more, giving you a clearer overview. Even more importantly, you can filter by tags, which is incredibly useful for locating specific data.

Tags open up endless possibilities, as you can apply them across Adversus. You can use tags on the following elements and areas:

  • Email templates

  • SMS templates

  • Webspaces

  • Voicemails

  • File templates

  • Manuscripts

  • Campaigns

  • Strategies

  • Users

  • KPIs

  • Teams

  • Permission groups

  • User groups

  • Projects

  • Contact pools

  • Number pools

  • Phone numbers

  • Contact fields

  • Field groups

  • Journeys

  • Products

  • Dashboards

  • Reports

  • Warehouse

Example: If you’re working with multiple clients, using different templates, and have different products associated with each client, it helps to create tags that identify which client each element belongs to. This makes it easier to identify elements specific to each client. For instance, you might tag all campaigns for easy filtering or add tags to your contact pools.

How to Create Tags

You can create tags in various parts of Adversus — whether in campaign settings or when creating or editing a product. Simply type in the Tags field to add a new tag or select one from the dropdown that appears with previously created tags while editing settings or creating new elements.

You have complete freedom in naming your tags, making them versatile. If you wish, you can also pick different colors, which makes them even easier to identify when working on the platform.

There’s no limit to how many tags you can create or attach to the same campaign. You can also add or remove tags from elements as needed, which makes it super flexible.

This is how it may looks if you want to add a tag to a campaign in the campaign settings:

Please note: Once created, tags work across Adversus and can only be edited and deleted by Admins. So, think carefully about how you name and structure your tags before using them, especially if you do not have admin rights.

How to filter with tags

Tags are a powerful filtering tool throughout Adversus, wherever filtering is possible, such as in Warehouse and Insights.

You can filter by one or multiple tags at once and combine tags with other filtering methods.

  • Filtering by a single tag will display all results with that tag. If a campaign has multiple tags, you can find it by filtering with any of those tags.

  • Filtering by multiple tags will only display results that have all selected tags.

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